CASE STUDY
VXI Levels Up the Employee Experience for a Leading Video Gaming Brand
VXI’s player-centric culture - with streamlined onboarding, tailored facilities, and gamified performance management – allowed agent-gamers to extend their enthusiasm to player-customers.
A leading gaming and console provider needed to expand its customer support operations during the pandemic. As demand boomed, the client engaged VXI to provide 50 agents; within six months, the operation had 235 FTEs.
The success of this arrangement can be attributed largely to infusing the gaming culture into the contact center environment. Training, a gaming library, experience labs, and engagement activities are all designed to blur the lines between corporate and gaming mindsets. With creative thinking, agent and player experience results have soared.
Key takeaways for CX leaders:
Hire agents with a passion:
Agents with an interest in the brand connect faster and more deeply.
Tap into agent networks:
Your agents know people with shared interests; use referrals extensively.
Foster an aligned culture:
It only makes sense that gamification, simulations, and lounges improve EX.
Boost the EX for a better CX:
Invest in employees, and they will go the extra mile for your customers.